Apple held internal talks about acquiring Perplexity

Perplexity already has what Apple lacks: a consumer-facing AI search product with real-time web access and name recognition in the AI space, at a much lower (although still astronomical) price than direct competitors like, say, OpenAI. Perplexity even has its own iPhone assistant that, despite the system’s intentional limitations, does way better than Siri and ChatGPT at multiple tasks.

Well that could be interesting.